Kenny Friedman

Lost generation is a video that's making the rounds on YouTube right now. Made by a 20 year old for an AARP u@50 contest...it's a fantastic concept.

However the idea was taken from a 2006 Cannes Lion Contest Silver lion winning spot by Salvaglio/TBWA.

The creator of the Lost Generation video posted a link to the Truth video once a there was a video response with a link to Truth.



In the ad game so many ideas are borrowed...I wish the originals got credit more often. I'm not sure if the original would have gotten credit if someone didn't notice. And I'm guessing that someone wrote a poem that can be read forward and backward before the Truth spot was made.

But like I said it happens all the time.

There was this:


That sparked this:


And many more...Imitation is the sincerest form of flattery.